Not to be patronizing but we still live in a world with significant disparities between male and female scientists and engineers. Part of the problem is perception. By making a point to show women employees of SpaceX this beautiful inspiring fun commercial works to improve the situation. Bravo Siemens!
Category Archives: TV Commercials
Bravo! Google’s "Smart Dad" Positive, Scientifically Literate, Uplifting. Not dystopian.
Son: How far away is Mars?
Dad: Well, it’s ah – about a hundred and forty one million miles
from the sun, so, pretty far.
from the sun, so, pretty far.
Son: Why’s it red?
Dad: Because its surface is made of iron oxide.
Son: Why do the call it Mars?
Dad: Well…it was named after the Roman god of war.
Son: You’re so smart dad.
Dad: Did I ever tell you about Jupiter…
Skipfilms "Reality TV Sizzle Reel"
Frankly these people aren’t cool enough to attract an audience. Insurmountable problem.
Find characters first, then build your program around them: “Dennis Wingo, Mark Sonter, Richard Branson.”
They are all over this enterprise. Space attracts characters – this group though, wrong way to go.
Good solid people but not enough personality.
They are all over this enterprise. Space attracts characters – this group though, wrong way to go.
Good solid people but not enough personality.